Your website is your business’ home — it reflects strongly on your company as a whole. Hence, it is important to exercise proper website design principles to make sure your site reaches out to your visitors and sells to as many people as possible.
Make sure you have clear and simple navigation for your site. The navigation menu should be uncluttered and succinct so that visitors know how to move around your website and find what they are looking for.
Trim the number of pictures on your website. They can make your site load at a slower rate and often are unneeded. If you believe an image is essential, Be certain to optimize it for a minimal file size.
Keep your text paragraphs at a moderate length. If a paragraph is too long, you ought to split it into separate paragraphs so that the text blocks will not be too large. A block of text that is too large will dissuade visitors from reading your content.
Make sure your website design adheres to web standards at www.w3.org and ensure it is cross-browser compatible. If your website looks great in IE but fails dreadfully in Firefox, you will lose out on a lot of potential customers.
Avoid employing scripting languages on your site unless absolutely necessary. These are better for handling or manipulating data, rather than creating visual effects on your site. Some scripts will slow down the load time of your site and even induce some browsers to crash.
Another hint is to use CSS to style your site. This will save a lot of work by styling all elements on your website simultaneously and help implementing your website design.
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